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Good Girls Get Rich Podcast

Sep 4, 2023

This week’s episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen Yankovich discusses how to unleash your team’s potential.

Get ready to elevate LinkedIn strategies for business success!


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About the Episode:

Today, we're diving into a topic that's all about taking your LinkedIn strategy to the next level by leveraging the power of your team. So, let's get right into it!

Optimizing Profiles and Building Personal Brands

You know, investing in your team's LinkedIn profiles is a game-changer in today's transparent business world. When you optimize their profiles, connect them to your company page, and let their personal achievements shine, you're not just boosting their personal brands, but also elevating your business's credibility.

Sharing Company Content and Networking

Now, one of the strategies that can truly amplify your business's reach is encouraging your team to share your company's updates, blog posts, and achievements. But don't just stop there – add their personal touch, their insights, and experiences to make those shares engaging and relatable. And let's not forget networking! When your team connects with potential clients, partners, and stakeholders, your business's reach expands organically.

Endorsing Skills and Celebrating Achievements

Endorsements matter – they enhance credibility and make profiles stand out. So, have your team endorse each other's skills that align with your business's expertise. Celebrating achievements is also a powerful strategy. Whether it's work milestones or certifications, showcasing these on LinkedIn not only highlights your positive workplace culture but also adds to your business's appeal.

Sharing Customer Testimonials and Engaging with Customers

Let's talk about authenticity. Sharing customer testimonials on LinkedIn is a brilliant way to build trust and credibility. And guess what? When your team engages with your customers' posts, it's a win-win situation. Not only are you showing genuine support, but it also contributes to the uplifting of everyone involved.

Participating in Industry Events and Content Sharing

If you're hosting webinars, workshops, or creating valuable content, encourage your team to share it. By doing so, you're extending your business's visibility and engaging a wider audience. Remember, it's not just about promotion; it's about creating a magnetic marketing approach that draws positive attention.

To wrap things up, remember that the beauty of these strategies lies in their mutual benefits. When you elevate your team, tap into their networks, and foster collaboration, your business flourishes. And if you're seeking guidance and support, my "She's Linked Up" programs are here to help you navigate these strategies effectively.


Episode Spotlights:


Magical Quotes from the Episode:

  1. "Investing in your employees' LinkedIn profiles not only boosts their personal brands, but also elevates your business credibility in this transparent business world."
  2. "When your team shares relevant company content with their personal touch, you're not just expanding your business's reach, but creating an engaging and relatable connection."
  3. "Celebrating achievements on LinkedIn showcases your positive workplace culture and adds to your business's appeal, creating a culture of celebration."
  4. "Sharing customer testimonials on LinkedIn builds trust and credibility, creating an authentic way to showcase the value your business brings to its customers."
  5. "From optimizing profiles to networking like pros, your team has the power to create a magnetic marketing approach that draws positive attention and drives business growth."


Resources Mentioned In This Episode:


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