Jun 28, 2021
This week’s episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, guest Jane Tabachnick and Karen discuss how LinkedIn and public relations work together.
Jane Tabachnick is an award-winning digital public relations and marketing strategist and mentor. She is also the founder of Simply Good Press, a book publishing firm. She brings 15 years of experience working with changemakers to help them create greater visibility and buzz which helps them easily attract and close more of their ideal customers.
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About the Episode:
LinkedIn is an important networking and marketing tool. What might not be quite as apparent is that it’s also an important public relations tool.
Jane Tabachnick encourages her clients to use LinkedIn for PR reasons. LinkedIn is the perfect tool to connect with others, help promote them, and show the world who you and your company are.
Want to learn how Jane directs her clients to gain valuable PR and grow their businesses using LinkedIn? Listen to this episode to find out!
Episode Spotlights:
- Where to find everything for this week’s episode: karenyankovich.com/165
- Introducing this episode’s guest, Jane Tabachnick (1:41)
- Jane’s journey (3:09)
- Why Jane uses LinkedIn with her clients (10:43)
- The simple process is effective (14:19)
- What to do on LinkedIn (15:37)
- How this PR helps grow your business (17:00)
- How to capture that audience (18:38)
- Focus on the value you bring (20:30)
- What’s next for Jane (25:34)
Resources Mentioned In This Episode:
- Where you can find Jane Tabachnick
- Sign up for the She’s LinkedUp Masterclass
- Join my free Facebook Group if you have any questions about today’s episode
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