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Good Girls Get Rich Podcast


Jan 25, 2021

This week’s episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, guest Chelsea Martin and Karen discuss how you can connect with your clients through direct mail and cookies.

Chelsea Martin is the co-owner and head of marketing at Noms Bake Shop, the industry expert in the art of convenient corporate gifting that leaves a lasting impression. Chelsea and the Noms team specialize in making sure you and your company make a lasting impression on past, current, and future clients with premium customizable packaging and delicious cookies that will actually be enjoyed.

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About the Episode:

In our modern world, everything is online, and we’ve lost the art of human-to-human marketing. How many times have you received a marketing email from a company and deleted it without even opening it? Probably more times than you can count.

Chelsea Martin understands the art and wow-factor of connecting with others through direct mail. Her company is in the business of customized gift baskets (which often contain cookies). When a company hires Noms Bake Shop to deliver a basket to a client or potential client, those on the receiving end are nothing short of impressed.

Email marketing has its place, but you need to stand out. You need to connect with clients. If you’re not connecting, your marketing will be fruitless. Try reaching your clients with the help of Noms Bake Shop. You won’t regret it!

 

Episode Spotlights:

  • Where to find everything for this week’s episode: karenyankovich.com/150
  • Introducing this episode’s guest, Chelsea Martin (2:00)
  • Noms Bake Shop’s story (3:56)
  • How COVID-19 has shifted conferences (14:30)
  • How Chelsea gets customers (20:43)
  • The value of direct mail (23:36)
  • How Chelsea’s business has shifted (27:14)
  • Where you can find Chelsea (32:21)

 

Resources Mentioned In This Episode:

 

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